DUPED INTO A FANCY DONUT

Doughnut I wouldn't have noticed the place except for the buses idling permanently outside. Doughnut Plant is a tiny storefront on Grand Street in Manhattan's Lower East Side, unremarkable except for a sandwich-board advertising the day's donuts in brightly coloured chalk. The store is open from 6:30am until the donuts sell out, usually some time in the early evening. Tourist buses often park and disgorge passengers, who chose from a donut menu that includes Toasted Almond, Tres Leches, Chai, Carrot Cake and Creme Brulee.

Doughnut Plant lies directly between my apartment and the local grocery store, post office, coffee shop and library. I pass by it twice a day, on average. The idea of a gourmet donut holds about the same appeal to me as a foie-gras cheeseburger (it's so 2006). I'm opposed to spending more than a dollar on a single yeast-risen fried pastry, and Doughnut Plant charges upwards of $2 for their goods.

But hunger strikes unexpectedly, and so do cravings. It was only so long before the omnipresent sandwich board worked its way into my culinary subconscious. On my way home from the library yesterday I pivoted 180 degrees outside 379 Grand Street and stalked into Doughnut Plant. First observation: it didn't smell like donuts.

Doughnut I asked for a Toasted Almond donut. Like the other donuts, it was funny-looking, like a Willy Wonka version of the coffee-shop classic. The filled donuts are square-shaped, which seems an odd choice at first but presumably allows for a more evenly distributed filling. There was no room to sit so I took my donut outside and ate it standing up.

It was good, I guess. Tasty. The toasted almond flavour was strong and reminiscent of the toasted almond popsicles that local ice cream trucks still sell for $1.50. I ate the donut slowly, evaluating and concluding that although it succeeded on metrics of sweetness and flavour, it failed to fulfill a certain crucial "donutty" requirement. My fingers were disappointingly grease-free at the end of the process, and the bag hadn't soaked through at all. There were no plastic seats where I could eat my donut and soak up the smell of mingling new and old grease.

Will I be tempted again? It seems only fair to give the Creme Brulee donut a shot. But not today. In the end, I prefer my breakfast pastries to be a little less Alice Waters (the donuts are "all natural"), a little more Homer Simpson.

~ MOLLY YOUNG

Picture credit: stu_spivak (via Flickr)

FOOD & DRINK  New York  Food & Drink  

Comments

i find myself in this very


i find myself in this very same predicament all over town (nyc). a new bakery, coffee shop, treat truck or cafe opens claiming to have the most wholesome and tastiest _____ (donut, cupcake, frozen yogurt, etc, etc, etc), having reinvented the american classic you grew up with and transforming it into an urbane delicacy (sometimes even organic or vegan!) and so you give in and splurge on the expensive thing only to be let down.

so what are we to do?

Is it still the Year of the


Is it still the Year of the Cupcake? Or has that ended?

Totally worth it


It takes donuts to a whole new, non-greasy level of donutness, granted the creme brulee and the cake donuts are more like deserts. But the simple tres leches yeast donut, perfect.

mmmm donut


Your last line is eminently quotable. One of my favorite new avocations is to see how many cheap donuts will "fit into" the price of one gourmet donut.

Hah.


Have to admit that does indeed look like a mighty tasty donut!

Thanks for sharing.

Great stuff from you, man.


Great stuff from you, man. Ive read your stuff before and youre just too awesome. I love what youve got here, love what youre saying security tags,eas and the way you say it. You make it entertaining and you still manage to keep it smart. I cant wait to read more from you. This is really a great blog.